SBX LIVE
With the mandated closure of our studio in March 2020 due to the COVID-19 pandemic, the Shadowbox business (like every other company) was forced to pivot quickly to digital offerings. We started dabbling in the digital space with Instagram Live workouts multiple times a week, and then evolved to four other virtual offerings, including SBX NOW. At a time and in a space where Instagram was overloaded with fitness brands “going live”, the goal of the SBX LIVE artwork was to create clarity and share-ability around our live schedule to help our community come together in an unprecedented time of separation.
SHADOWBOX | MARCH 2020